In 2016, Dixon Schwabl won the pitch to redesign and develop the website for the Greater Rochester Chamber of Commerce (GRCC) along with their logo and a few more brand assets.

The website would support local businesses that signed up to be chamber members by promoting their events, including them in a directory, and offering them members-only content within the site.

The list of chamber members would be fed into the CMS as part of regular batch import process. This way as membership expired or new members were added into the system, the website can stay up to date.

GRCC 1

The homepage was designed to include a full frame video that we provided as part of the branding work. We shot the video with our newly acquired drone. The video included shots of our cityscape, wineries, and other businesses in the area.

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The main menu reflected the hierarchy of pages in their site. On mobile it was a multi-level series of drawers that slid into view as you drilled down to the page you were looking for. On larger screens we slid the menu over from the left-hand side of the screen, one level at a time.

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GRCC 2
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There was a page builder for standard pages of the site, but some pages had a unique layout based on their content. The membership benefits page was managed in a large table view, the events page was sourced from event entries, and the history timeline was an ordered list in another table field.

GRCC 5

The members page included data that was imported in from the chamber’s database. When a member entry was imported through a custom Craft CMS module, it would go into a workflow where more fields and more data could be manually added to expand on the basic member data.

Fin

I was the primary developer on the site, but I had help from my friend, Marc Hartwig on some areas of the site. There’s a fun story I could tell about the party thrown to celebrate the launch of this website, but that one’s better told in person. Over beers. Somewhere in greater Rochester.

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